Migrating Shopify Script Tags to Web Pixels API Step by Step

Shopify ScriptTag changes make older tracking setups a growing risk for stores using legacy analytics or marketing scripts. We have explained how to move suitable tracking from ScriptTags to the Web Pixels API. It covers script audits, event mapping, customer events, custom pixels, consent settings, and testing. This guide outlines migration steps for GA4, Meta, checkout events, and custom interactions. For more information, read our blog!

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Shopify ScriptTags to Web Pixels API Migration Guide
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Shopify ScriptTags to Web Pixels API Migration Guide

Learn how to migrate Shopify ScriptTags to the Web Pixels API, map customer events, configure consent, test tracking, and avoid data loss before 2027.